Mark Broumand
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Posted on August 21 2025
How Have Tennis Necklace Designs Changed Over the Decades?
Tennis Necklaces have evolved significantly over the decades, reflecting shifts in fashion, technology, and lifestyle. Originally popularized in the 1970s and 1980s, early Tennis Necklaces featured uniform, prong-set round diamonds linked in a flexible line.
In the 1990s and early 2000s, designs became bolder, showcasing larger gems and thicker settings as opulence took center stage.
More recently, designers have embraced modern minimalism and versatility, creating delicate variations with mixed diamond shapes. Advances in craftsmanship now allow for more secure clasps and seamless articulation. Today's Tennis Necklaces are more durable and comfortable for everyday wear.

The Classic Foundations: 1970s–1980s
The Tennis Necklace first gained recognition in the 1970s and 1980s, during an era that favored simple sophistication. Known then as a Diamond Line Necklace, this early version featured a continuous strand of uniform, round-cut diamonds set in a flexible prong-style design.
Each gem was matched carefully in size and brilliance, creating a clean line of sparkle that rested gracefully against the neckline. The focus was on understated luxury, pieces that were elegant yet not overly showy.
Flexibility was also a defining characteristic of the
Classic Diamond Tennis Necklace, allowing the necklace to move comfortably with the wearer. This timeless design laid the groundwork for what would become a jewelry staple for decades to come.

Bold Luxury Takes the Stage: 1990s–Early 2000s
In the 1990s and early 2000s, Tennis Necklaces became bolder and more attention-grabbing. Designers started using larger diamonds and thicker metal settings to create a heavier, more visible look. These pieces were meant to stand out and clearly signal wealth and status.
Celebrity culture played a major role during this time, with red-carpet events showcasing
Oversized Diamond Tennis Necklaces in Yellow Gold. The focus shifted from subtle elegance to eye-catching brilliance and luxury. This era made the Tennis Necklace a statement piece rather than just a refined accessory.

The Shift Toward Versatility: 2010s
During the 2010s, Tennis Necklaces evolved to reflect a more flexible and modern lifestyle. There was a noticeable shift toward lighter, more wearable designs that prioritized comfort without sacrificing visual appeal.
White Gold Diamond Tennis Necklaces became increasingly popular, offering a cooler, more contemporary tone compared to the Yellow Gold dominance of earlier decades.
This period also marked the rise of "everyday luxury." Instead of being reserved for special occasions, Tennis Necklaces were now designed to transition seamlessly from casual daytime outfits to evening events.
Embracing Lab Grown Diamonds
The jewelry industry also began offering more accessible options through the use of Lab Grown Diamonds, making the style available to a broader audience. Lab Grown Diamond Tennis Necklaces provide a more affordable alternative to Natural Diamonds, while still offering the same sparkle and visual impact.
Lab Grown Diamonds are real diamonds that are created in a controlled laboratory environment rather than mined from the earth. They have the same physical, chemical, and optical properties as Natural Diamonds, making them visually identical but far more affordable.
By replicating the Natural Diamond formation process through advanced technology,
Lab Grown Diamonds offer a more accessible and often more ethical option for consumers. They eliminate the environmental impact of mining and provide high-quality gems at a lower cost.

Modern Adaptations: 2020s to Present
In the 2020s, Tennis Necklaces have become more refined and versatile than ever. Minimalist styling has led to slimmer silhouettes, making these necklaces lighter and easier to wear daily.
New setting techniques like bezel-set designs offer a sleeker and more streamlined appearance. These approaches emphasize the diamonds while reducing visible metal, resulting in a cleaner aesthetic.
Explore Mark Broumand's modern takes on the Diamond Tennis Necklace:
Adjustable lengths and layering-friendly constructions allow people to style Tennis Necklaces with other pieces, whether for a casual daytime look or a fashion-forward statement. There is also a stronger focus on comfort and practicality.
Modern clasps are more secure yet discreet, and the overall construction is designed for flexibility and long-term wear. Today's Tennis Necklaces balance elegance with everyday functionality.
At Mark Broumand, We Embrace Diamond Tennis Necklace Design Changes
At Mark Broumand, we embrace how Diamond Tennis Necklace designs have evolved while staying true to the timeless elegance that makes them iconic. Our collection reflects this journey. We focus on craftsmanship, comfort, and beauty so you can enjoy a necklace that feels both luxurious and wearable every day.
Whether you prefer traditional designs or contemporary styles, we offer a range of Tennis Necklaces that celebrate the past, present, and future in fine jewelry design.